From vendor file to reseller, sales channel, and purchase order
The full journey, step by step. Most vendors publish their first clean catalog within days of signup — with a one-on-one onboarding call included on every plan.
- Create your company account Sign up, set your company profile, and invite teammates with owner, admin, or member roles. Secure email-code login — no passwords to leak.
- Add your brands and partners Set up the brands you sell and the resellers you work with — invite partners directly, or let them find you on the public marketplace.
- Upload or connect a catalog source Drop in the files you already have or connect an automated feed. The same source can power multiple catalogs.
- Map and normalize with AI AI reads your columns and maps them to a clean schema. You review and approve once — the mapping is saved for every future file from that vendor.
- Validate data and images Import rules standardize values, catch bad rows, and flag what's missing. Bulk-uploaded images match to SKUs automatically.
- Review and approve See what an update will change before it lands. Approve products for publishing, and roll back changes that shouldn't have happened.
- Share catalogs with resellers Assign each partner the right catalog with Catalog Rules — their pricing, their products, your MAP data included — downloadable as Excel or JSON, with API access and FTP delivery where configured.
- Publish to your sales channels Send approved products to your connected storefronts and feeds. Readiness checks run first; SKU-keyed publishing keeps listings updated, never duplicated.
- Receive and manage purchase orders Resellers turn catalogs into orders at their approved pricing. You acknowledge, deny, or mark fulfilled — every order keeps a durable snapshot and its own thread.
- Collaborate and stay in sync Questions live on the work — orders, access requests, direct messages. Updates flow to every reseller and channel automatically as your source data changes.
Prefer to watch? Follow along on video.
Short tutorials, one screen per video — from your first spreadsheet upload to a published catalog your resellers can use. Free on YouTube, no account needed.
What that looks like in practice
Demo previews with sample data — the same surfaces you'll use day to day.
Purchase Orders
| PO Number | Vendor | Date | Total | Status |
|---|---|---|---|---|
| PO-2026-0453 | Demo Supply Co. | May 28, 2026 | $12,450.86 | Acknowledged |
| PO-2026-0455 | Sample Goods Ltd. | May 19, 2026 | $8,760.00 | Fulfilled |
| PO-2026-0456 | Example Brands Inc. | May 15, 2026 | $6,328.90 | Pending |
Chat & Tasks in Context
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Alex (Demo Reseller) ProductCan you confirm the price for SKU DEMO-00123? It looks different from the vendor file.
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Maya (Demo Vendor) ReplyUpdated — the correct price is $9.99. Please review.
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Task ResolvedPrice review for DEMO-00123 completed and closed.
Channel Readiness
IllustrativeRelated written guides
Every plan includes a one-on-one onboarding call — the founder personally walks you through mapping your first file, setting Catalog Rules, and inviting your first resellers. No catalog file at all? We'll build your catalog for you.
See it with your own catalog.
Start a 14-day free trial, or request a demo and we'll walk through it together.