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How it works

From a supplier’s spreadsheet to a reseller’s store, step by step

There is one catalog and three ways through it. The supplier imports a file and shares a catalog. The reseller takes that catalog to Shopify from the reseller portal and orders from it. A brand that sells its own line does both.

Nothing moves into a store on its own: every change to Shopify is an action a reseller takes in the portal.

Pick your path

Which side of the catalog are you on?

Each path is the real sequence of screens, in the order you will use them.

Path 1 · Supplier

Import once. Share on your terms.

Manufacturers, brands and distributors work in the supplier app. The file you already have becomes catalogs you control, reseller by reseller.

  1. Upload the file you have

    CSV, XLS or XLSX, with whatever columns it already has. Headers and sample rows are read on upload, and every upload keeps its history.

  2. Map columns, with AI suggestions you approve

    AI proposes a catalog field for each column. You review and confirm. Column Patterns remember the mapping, so the next file from that brand arrives pre-mapped.

  3. Import rules check the products

    Field roles, replacements, validations, exclusions and defaults run on import. Products, prices, inventory and discontinued flags then live on one record you can edit.

  4. Build catalogs with rules

    One file plus one rule set is a catalog. Include, exclude and price-adjustment rules shape it; rebuild, check images and preview the JSON. Health is worked out live.

  5. Share with resellers or on the marketplace

    Invite resellers by email or spreadsheet and tick the catalogs each one sees, or list a catalog on the marketplace and approve or deny each access request.

Prices, inventory and discontinued items change later without a re-import: upload a sheet with only the SKUs that changed, and catalogs rebuild.

The supplier side in detail
Path 2 · Reseller

Approved data in.
A current Shopify store out.

Retailers and ecommerce teams work in the reseller portal, with one login for every supplier that approved them.

  1. Get access

    A supplier invites you, with a magic-link login, or you request a listed catalog on the marketplace and the supplier approves. Every approved catalog appears in one portal.

  2. Connect Shopify

    Connect a store with a Dev Dashboard app, following guided scopes with a copy button, or with an existing custom-app token. More than one store is fine.

  3. Send products

    Tick products, paste SKUs, or send a whole catalog that keeps up with new items. Match my store first, so existing listings are updated rather than duplicated. Products arrive active or as drafts.

  4. Maintain with Update attributes and Update images

    Refresh only the fields you choose, such as price, compare-at, cost or description, on products you already have. Replace all images, add what is missing, or swap only the images InventaCloud added.

  5. Order and message

    Search every orderable catalog, build a purchase order and submit it. The supplier acknowledges, fulfils or denies with a reason, with a thread per order and one per supplier.

Supplier changes show up as Updated and Discontinued badges in the portal. Your store changes only when you run a send or an update.

The reseller side in detail
Path 3 · Own store

Selling your own line? Be both sides.

Sending to Shopify is always a reseller-portal action, so a brand that sells its own products uses the supplier app and the portal in turn.

  1. Upload your spreadsheet in the supplier app

    The same upload, mapping and import rules as any supplier. Your products, prices and images end up on one record each.

  2. Build a catalog

    One file plus one rule set. Keep the rules simple if the catalog is only for you, or add price rules if you also share it with dealers.

  3. Invite yourself as a reseller

    Invite your own email as a reseller and tick the catalog. That account opens the reseller portal with your catalog in it.

  4. Use the portal’s Shopify tools

    Connect your store, send products, and later run Update attributes or Update images when your catalog changes.

One workspace, two roles. The supplier app keeps the catalog; the portal keeps the store.

How the Shopify workflow works
Where AI helps, and where you stay in control

Suggestions you approve. Rules you can read. An assistant that only answers.

  • Mapping suggestions. AI reads your headers and proposes a catalog field for each column. Nothing is imported until you confirm the mapping.
  • Reusable mappings. Column Patterns and AI mapping rules are saved per brand, so the first upload teaches and later uploads arrive pre-mapped, with aliases you can edit.
  • Import rules. Field roles, replacements, validations, exclusions and defaults run on every import, per brand or account-wide, and you can see what they changed.
  • AI File Builder. Turns any spreadsheet into a file ready to import. The AI writes a plan you check against a preview of the first rows, and writes only the columns that need writing, such as titles and descriptions, from the facts in each row. How it works
  • Ask Inventa. A read-only assistant that answers questions about your catalogs and products, by SKU, and explains the screens. It never changes data.
app.inventacloud.ai/ask-inventa/ Illustrative · sample data
Watch it on the real product

Prefer to watch? Start with the dashboard.

Short tutorials recorded on the real product, one screen per video. The player loads only when you press play.

Use the playlist icon in the player to jump between tutorials. Browse all tutorials

Related written guides

Questions about the flow

Before you start

Do I need to reformat my spreadsheet before uploading it?

No. Upload the CSV, XLS or XLSX file with the columns it already has. Headers and sample rows are read on upload, AI suggests a catalog field for each column, and you approve the mapping. Column Patterns remember it, so the next file from that brand arrives pre-mapped.

Does the supplier publish products to Shopify?

No. Sending products to a Shopify store is done in the reseller portal by the reseller who owns the store. A supplier that sells its own line invites itself as a reseller, shares the catalog with that account, and uses the portal’s Shopify tools.

What happens in a reseller’s store when the supplier changes the catalog?

Nothing changes in Shopify on its own. The reseller portal shows Updated and Discontinued badges read live from the supplier. The reseller then runs Update attributes or Update images on the products they choose, or sends new products. Discontinued items always arrive as drafts.

How does a reseller get access to a catalog?

Either the supplier invites the reseller by email or spreadsheet, with a magic-link login and a checklist of catalogs the reseller may see, or the reseller requests a catalog from the supplier’s marketplace listing and the supplier approves or denies the request.

Next step for suppliers

See the supplier app module by module

Catalog files, mapping and import rules, product data, images, resellers and the marketplace, in the order the app presents them.

Next step for resellers

The Shopify workflow in detail

Connecting a store, matching by brand and SKU, sending, updating attributes and images, and what Store activity and Send history show.

Bring a real spreadsheet

Walk the supplier path on your own file

In a demo we map your file, build one catalog with one rule, share it, and show what a reseller sees in the portal. Or start a 14-day free trial and try the same steps yourself.